The Social Impact Case Interview: Everything You Need to Know
- Last Updated March, 2024
Are you driven to make the world a better place by leveraging your strong problem-solving skills? Social impact consulting could be the perfect fit for you. But to land that dream job, you’ll need to ace the social impact case interview.
In this article, we’ll discuss:
Let’s get started!
Social impact consultants help mission-driven organizations make a positive impact on the world. Social impact clients are in the public, private, or philanthropic sectors, such as non-profits, family foundations, investment funds, and even some corporations with a social or environmental mission. In the public sector, these consultants serve government agencies to improve policy analysis and program management.
In social impact, the priority is creating measurable impact first and financial sustainability second. It’s important to focus on maximizing impact and understand how the client defines success before you dive into the case.
There are unique industry considerations in social impact, such as:
Sound complicated? Let’s look at an example:
A non-profit’s mission is to improve access to clean water in developing countries such as India. This non-profit needs to work closely with local authorities to build water wells in villages, taking into account the political and social dynamics.
Additionally, the organization would evaluate the existing sewage system to determine what type of technology the village can support. It also must ensure that residents are trained to maintain the system long-term. Because the beneficiaries (village communities) will be unable to pay for the wells, the non-profit will also need a strategy to finance its work.
To learn more, check out our deep dive on Social Impact Consulting.
Social impact cases can encompass a wide range of issues and industries. The problems could involve assessing an expansion of services to a new geographic market, launching a new product or service, or streamlining costs. Topics could include economic development, global health, food systems, or climate risk.
These cases can be challenging as they require the ability to think creatively and strategically, while assessing the potential impact of the proposed solutions.
Examples of social impact case interview questions:
It’s also worth checking out examples of public sector case interview questions in case you’re interested in working for government agencies:
Nail the case & fit interview with strategies from former MBB Interviewers that have helped 89.6% of our clients pass the case interview.
There are 4 parts to an effective case interview:
For more information on this 4-part approach to case interviews, read our Comprehensive Guide on Case Interview Prep.
Let’s walk through a social impact case interview. We’ll outline tips and provide a sample dialogue.
Try answering each section of the case on your own. This practice will help you improve your casing faster!
Interviewer: An education organization seeks to expand its U.S. national program, Unlimited, to enhance student success at community colleges. The program currently offers two services: technical assistance to colleges, such as staff training, and advocacy for policy changes at the state and national levels. How can our client reach more students and expand the Unlimited program?
First, restate the client’s problem to the interviewer to confirm your understanding. This is also an opportunity to check how the client defines impact. Remember to ask questions in a succinct and organized way without jumping into solutions.
Pretend you’re the candidate and think about how you’d approach this before reading on.
Candidate: I’m excited to help our client grow the reach of their national program, Unlimited, which focuses on improving student success at community colleges through providing technical assistance and advocating for policy changes. I understand their main goal is to increase impact through the number of students using the Unlimited program. Is this correct?
Interviewer: That is correct. The program is currently meeting its goal of impacting student success, but they’d like to raise the bar and help more students.
Candidate: Before we explore growth opportunities, I want to better understand the Unlimited program:
Interviewer: Let me provide some additional context:
With this context, take a moment to develop a hypothesis of how your client can best impact more community college students. Then, lay out the key issues you want to dive into further to see whether your hypothesis is correct. A great structure will have 3-4 key issues with sub-issues underneath each.
Give this a try before reading further.
Candidate: There are 3 different directions Unlimited could take:
My hypothesis is that doubling down on the current program in its existing footprint will be the most effective way of helping additional students. There is likely still potential for growth within the communities served and it would also be more efficient to leverage existing resources and networks.
To validate this hypothesis, you want to present your issue tree and demonstrate you can problem-solve in a structured and analytical way. Ask for a minute to outline your thoughts.
Candidate: I’d like to walk through how I’d approach our client’s problem. Here are some key questions to inform our work:
How can the organization grow the Unlimited program?
What external factors could affect program growth?
What internal factors could affect program growth?
Don’t worry if you didn’t capture as much detail in your issue tree. Case interviews are time constrained, so the interviewer is mainly interested in seeing your structured thought process.
After presenting your issue tree, the interviewer prompts you to explore the growth opportunities. They are testing your ability to brainstorm ideas, synthesize information, and use exhibits for quantitative analysis.
Before you continue reading, think about what analysis you would want to do if you were the candidate.
Interviewer: The client’s leadership team mentioned they are interested in two growth initiatives: 1) expanding to new schools in New York, which Unlimited is already in, and 2) expanding to Tennessee, which would be a new state.
How would you evaluate these options?
Candidate: We need to understand the cost of expanding within New York vs. offering the Unlimited program in Tennessee for the first time, as well as how many students we can impact, given our funding.
Interviewer: What are Unlimited’s different types of costs, and what do you think are the key drivers of these costs?
Candidate: The costs for expanding to new schools in new states would be greater than in existing ones.
Start-up costs would be one-time investments required to start operations in a new state. These could include:
Ongoing fixed costs could include:
Ongoing variable costs would be driven by the number of community colleges and the number of students served. These costs could include:
Could you provide more information on the costs for the 2 growth options? Also, would the costs vary depending on school size or the number of students?
Interviewer: Yes, we have some data on the costs.
For start-up costs, you can assume there are none.
For ongoing fixed costs, there are no new fixed costs for New York since the headquarters is already set up. If Unlimited enters Tennessee, the fixed costs to operate in the new state would be $12 million per year.
As you mentioned, there are two types of variable costs: costs associated with serving each additional college and costs per student attending the college. These costs can vary depending on the size of the school and the number of students. Here is an exhibit with more data:
Candidate: Thank you for the data. This chart indicates that the costs of serving large schools vs. small schools differ greatly. To understand whether expanding in New York or launching the Unlimited program in Tennessee will serve more students, I need to know how many large and small colleges are located in New York and Tennessee, respectively.
Interviewer: The organization’s approach is to prioritize working with a significant number of large community colleges to establish a presence in the state before focusing on smaller colleges. In New York, Unlimited is already working with all the large community colleges.
How would you estimate the number of additional students that Unlimited can serve annually in New York versus Tennessee with the funding?
Once you have the necessary data, ask for a few minutes to perform your analysis.
For practice, try doing the analysis before reading the answer below.
Candidate: First, we can solve how many community colleges can be served in each state, given the $24 million budget. Then, we can use that information to calculate the number of students impacted. I’m assuming only small colleges for New York and only large colleges for Tennessee.
Candidate: The number of students impacted is greater if we expand to large community colleges in Tennessee rather than small community colleges in New York, so I’d recommend expanding to Tennessee.
Interviewer: Are there any other considerations you would like to explore?
Always keep in mind the ultimate objective is to achieve the greatest possible impact. In this case, it is reaching the highest number of students. The interviewer is interested in evaluating your structure, creativity, and social impact knowledge.
Candidate: You mentioned earlier that the program focuses on students of color and low-income communities. I’d want to ensure the proposed growth initiatives in Tennessee reach these groups.
Interviewer: Can you walk me through what you would do?
Candidate: We can gather both quantitative and qualitative data to support our analysis. Quantitative data could include census data, such as demographics and the number of low-income families. Additionally, we could interview education experts or current parents of students at Unlimited to gain insights into their experiences.
Use the 5R structure in your conclusion: recap, recommend, reason, risks, and retain.
Before you read the answer, give it a try.
Interviewer: What would your recommendation be?
Candidate: Our client wants help expanding the Unlimited program to reach more students. After analyzing the data, I am revising my initial hypothesis of expanding an existing market.
I recommend entering the Tennessee community as it presents the opportunity to serve 100K new students, which is 25K more than if we allocated funds to expand in New York. This aligns with the current expertise of serving large community colleges. Expanding to a new state could increase visibility at a national level, open up more funding options, and increase advocacy power.
A risk to expanding to a new state is the potential lack of suitable leadership. To mitigate this, we could identify top performers from existing states and assign them to lead the launch in Tennessee.
The next step would be to develop an implementation plan that outlines how to engage stakeholders in Tennessee and establish successful operations.
How did you do?
If this was your first consulting case and it was harder than you expected, don’t worry. They get easier with practice. See the links below for other helpful articles, or sign up for our exclusive free training.
Nail the case & fit interview with strategies from former MBB Interviewers that have helped 89.6% of our clients pass the case interview.
Practice your mock interviews with people experienced in impact-driven approaches. It’s important to familiarize yourself with a range of social impact cases with different perspectives.
At the beginning of your interview, always make sure you’re clear on the client’s impact goals. Be sure to understand both how they define impact and whether there is a specific level of impact they are aiming for. Solve for impact first, then financial sustainability.
Formulate a hypothesis and create an issue tree before collecting data. This approach will help you avoid getting stuck in excessive analysis without making progress toward a recommendation.
We recommend our hypothesis-driven approach article for more information.
Familiarize yourself with the firm’s case studies on its website. Use your past experience or general knowledge of social impact to bolster your reasoning during the case.
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In this article, we’ve covered:
If you have more questions about the social impact case interview, leave them in the comments below. One of My Consulting Offer’s case coaches will answer them.
Other people prepping for social impact case interviews found the following pages helpful:
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Nail the case & fit interview with strategies from former MBB Interviewers that have helped 89.6% of our clients pass the case interview.
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